Droog

I thought the Droog website was really interesting. It's a design company from Amsterdam. I thought this line from their homepage really encapsulated them well: "Creating innovative concepts that change perspective".
The glasses are advertised to create cool shadows once water is poured in. The tablecloth has silhouettes of dinnerware to look like a dinner party was just there. What I think is most interesting is that the silhouettes are set up to tell a story, not just to look like a regular place setting.